Melody Match

Role: Creative Producer, UI/UX Designer, Developer

Melody Match is designed to connect users who share a universal love for music. This app allows users to share their playlists, discover concerts for their favorite artists, and plan "forever concert dates," creating a unique and engaging platform for music lovers to find meaningful connections.

Problem

Many dating apps focus on superficial attributes or broad interests, often overlooking the powerful connection that music can create between people. Music is a universal language that can evoke emotions, memories, and a sense of belonging. However, there is a lack of dedicated platforms that leverage the shared love of music to help users find compatible partners and create lasting relationships.

Market Research

Market size and growth:
The online dating market is substantial, with over 300 million active users globally, and is expected to continue growing steadily with a CAGR around 6-7%.
Top contenders:
Tinder leads as the most downloaded app, followed by Bumble, while other notable platforms include Hinge, Badoo, Plenty of Fish, and OkCupid.
Demographic trends:
Younger generations (18-29) are most active on dating apps, with Tinder being particularly dominant in this group.
Key features driving usage:
Features like swiping mechanics, photo-based profiles, and location-based matching are key elements contributing to the popularity of these apps.
Premium features:
A significant portion of users are willing to pay for premium features like more profile views, "super likes," and the ability to see who has liked them.
Focus on relationship goals:
While casual dating is prevalent, some apps like Hinge are increasingly focusing on facilitating more serious relationships.

Solution

Playlist Sharing and Analysis:
Feature: Users can upload and share their playlists from various music streaming services.
Benefit: The app analyzes playlists to identify common artists, genres, and musical preferences, providing a deeper understanding of users' musical tastes.

Concert Discovery and Planning:

Feature: The app integrates with concert databases to provide users with information on upcoming concerts for their favorite artists.
Benefit: Users can plan and attend concerts together, creating a shared experience that fosters connection and intimacy.

Forever Concert Date:

Feature: Users can set a "forever concert date" by selecting an artist they both love and committing to attending their next concert together.
Benefit: This feature encourages users to build a future-oriented relationship based on shared interests and experiences.

Matching Algorithm:

Feature: The app uses an advanced algorithm to match users based on their musical compatibility, considering factors such as favorite artists, genres, and listening habits.
Benefit: Users are more likely to find partners with whom they share a deep musical connection, increasing the chances of a successful and fulfilling relationship.

Social and Interactive Features:

Feature: The app includes chat functionality, video calling, and interactive music quizzes to help users engage and connect on a personal level.
Benefit: These features facilitate meaningful interactions and help users build a strong foundation for their relationship.

Privacy and Security:

Feature: The app prioritizes user privacy and security, offering robust data protection measures and privacy settings.
Benefit: Users can enjoy a safe and secure environment to explore connections without compromising their personal information.